A Community Benefits from Growing Rooibos

A Community Benefits from Growing Rooibos


Health Benefits, Ethical Sourcing and the Impact on Indigenous Farmers

Rooibos tea, once a hidden gem in the arid regions of South Africa, is now a beloved beverage across the globe for its health benefits, flavor and because it's naturally caffeine-free.

Folks who drink rooibos benefit from drinking it, but for South African growers, it represents a chance at a better life. For farmers who once struggled to make ends meet, it represents hope in the form of increased revenue streams. This financial boost is helping to elevate entire communities, creating jobs, improving living standards and fostering economic stability.

A recent article from NPR highlights the evolving landscape of the rooibos industry. Historically, the Khoisan people, whose traditional knowledge helped build the rooibos industry, have benefited little from its global success. 

Sustainable Harvesting and Processing Methods

According to the South African Rooibos Council, rooibos provides income and employment to more than 5,000 people in the Cederberg area, north of Cape Town. The Cederberg Wilderness Area is a protected reserve with World Heritage status and recognized as a global biodiversity hotspot.  

Rooibos tea is not only cherished for its flavor, but also for its environmentally friendly cultivation practices. The tea is harvested sustainably, ensuring that the natural ecosystem is preserved. Farmers employ techniques that minimize soil erosion, reduce water usage, and promote biodiversity. These methods are not just good for the planet; they also ensure that rooibos remains a viable crop for future generations.

Health Benefits of Rooibos Tea

One of the key drivers behind the global popularity of rooibos are the impressive health benefits that regular drinkers report. Rich in antioxidants, this herbal tea helps combat free radicals in the body, reducing oxidative stress and inflammation. Some say that regular consumption of rooibos can improve heart health, support the immune system, and even aid digestion. For those looking to enhance their well-being naturally, rooibos is a flavorful and beneficial choice.

Rooibos Fun Facts: 

  • Rooibos is only found in the Cederberg region of South Africa.

  • Unlike most teas, Rooibos is naturally caffeine-free, making our Rooibos-based chai the perfect nighttime ritual drink.

  • Rooibos tea is known for its soothing effect on the digestive system and can help relieve stomach cramps and indigestion.

For all of these reasons, Blue Lotus Chai is happy to include rooibos in our Organic Golden Masala Chai and Rooibos Masala Chai blends. We hope you make it a part of your tradition, your overall health goals and also help create a wave of change, a quarter teaspoon at a time.